---
title: Blog | Billforward | Aubone Tennant
description: Blog | Billforward
---

[![Billforward](https://www2.billforward.io/hs-fs/hubfs/raw_assets/public/Billforward_August_2020/images/bf300x102px.png?width=301&height=31&name=bf300x102px.png "Billforward")](https://www2.billforward.io/)

- [Features](https://www2.billforward.io/features/subscription-management) 
    - [Subscription Management](https://www2.billforward.io/features/subscription-management)
    - [Recurring Billing](https://www2.billforward.io/features/recurring-billing)
    - [Quotes and Contracts](https://www2.billforward.io/features/quotes-and-contracts)
    - [Integrations](https://www2.billforward.io/features/integrations)
    - [Payment Gateways](https://www2.billforward.io/features/payment-gateways)
    - [Reporting and Analytics](https://www2.billforward.io/features/reporting-and-analytics)
    - [Affiliate Marketplace](https://www2.billforward.io/features/affiliate-marketplace)
    - [Accounting and Taxes](https://www2.billforward.io/features/accounting-and-taxes)
- [Pricing](https://www2.billforward.io/pricing)
- [Solutions](https://www2.billforward.io/finance) 
    - [Finance](https://www2.billforward.io/finance)
    - [Sales & Marketing](https://www2.billforward.io/sales-marketing)
    - [Direct to Consumer](https://www2.billforward.io/dtc)
    - [Product Managers](https://www2.billforward.io/product-managers)
    - [New to Recurring Billing?](https://www2.billforward.io/new-to-recurring-billing)
    - [Billforward x Square](https://www2.billforward.io/billforward-x-square-partnership)
    - [Sales Taxes](https://www2.billforward.io/billforward-x-avalara)
- [Resources](https://docs.billforward.net/) 
    - [FAQ](https://www.billforward.io/knowledge)
    - [Developer Documentation](https://app.billforward.net/#/api/docs/intro)
    - [API Status](https://status.billforward.net/)
    - [Changelogs](https://changelog.billforward.net/)
- [Customers](https://www2.billforward.io/customers)
- [Company](https://www2.billforward.io/company) 
    - [Company](https://www2.billforward.io/company)
    - [Careers](https://www2.billforward.io/careers)
    - [Contact](https://www2.billforward.io/contact-us)
    - [Blog](https://www2.billforward.io/blog)
- Login 
    - [US Location](https://app.billforward.net/)
    - [EU Location](https://app-eu.billforward.net/)
- [Live Demo](https://www2.billforward.io/request-a-demo)

- [Features](https://www2.billforward.io/features/subscription-management) 
    - [Subscription Management](https://www2.billforward.io/features/subscription-management)
    - [Recurring Billing](https://www2.billforward.io/features/recurring-billing)
    - [Quotes and Contracts](https://www2.billforward.io/features/quotes-and-contracts)
    - [Integrations](https://www2.billforward.io/features/integrations)
    - [Payment Gateways](https://www2.billforward.io/features/payment-gateways)
    - [Reporting and Analytics](https://www2.billforward.io/features/reporting-and-analytics)
    - [Affiliate Marketplace](https://www2.billforward.io/features/affiliate-marketplace)
    - [Accounting and Taxes](https://www2.billforward.io/features/accounting-and-taxes)
- [Pricing](https://www2.billforward.io/pricing)
- [Solutions](https://www2.billforward.io/finance) 
    - [Finance](https://www2.billforward.io/finance)
    - [Sales & Marketing](https://www2.billforward.io/sales-marketing)
    - [Direct to Consumer](https://www2.billforward.io/dtc)
    - [Product Managers](https://www2.billforward.io/product-managers)
    - [New to Recurring Billing?](https://www2.billforward.io/new-to-recurring-billing)
    - [Billforward x Square](https://www2.billforward.io/billforward-x-square-partnership)
    - [Sales Taxes](https://www2.billforward.io/billforward-x-avalara)
- [Resources](https://docs.billforward.net/) 
    - [FAQ](https://www.billforward.io/knowledge)
    - [Developer Documentation](https://app.billforward.net/#/api/docs/intro)
    - [API Status](https://status.billforward.net/)
    - [Changelogs](https://changelog.billforward.net/)
- [Customers](https://www2.billforward.io/customers)
- [Company](https://www2.billforward.io/company) 
    - [Company](https://www2.billforward.io/company)
    - [Careers](https://www2.billforward.io/careers)
    - [Contact](https://www2.billforward.io/contact-us)
    - [Blog](https://www2.billforward.io/blog)
- Login 
    - [US Location](https://app.billforward.net/)
    - [EU Location](https://app-eu.billforward.net/)
- [Live Demo](https://www2.billforward.io/request-a-demo)

### Blog

# Want to Learn More About Billing?

# Aubone Tennant

[![How to Captivate Loyal Customers with Subscriptions](https://www2.billforward.io/hs-fs/hubfs/Dise%C3%B1o%20sin%20t%C3%ADtulo%20(4)-2.png?width=767&name=Dise%C3%B1o%20sin%20t%C3%ADtulo%20(4)-2.png)](https://www2.billforward.io/blog/how-to-captivate-loyal-customers-with-subscriptions)

#### [How to Captivate Loyal Customers with Subscriptions](https://www2.billforward.io/blog/how-to-captivate-loyal-customers-with-subscriptions)

by [Aubone Tennant](https://www2.billforward.io/blog/author/aubone-tennant)  | Aug 26, 2021 |

Gaining new customers, but struggling to keep them? High customer retention is an aspiration of any business, yet gaining loyal customers isn’t an...

[![4 Ideas to Customise Subscriptions to really meet Customers needs](https://www2.billforward.io/hs-fs/hubfs/blog%20image.jpg?width=767&name=blog%20image.jpg)](https://www2.billforward.io/blog/4-ideas-to-customise-subscriptions-to-really-meet-customers-needs)

#### [4 Ideas to Customise Subscriptions to really meet Customers needs](https://www2.billforward.io/blog/4-ideas-to-customise-subscriptions-to-really-meet-customers-needs)

by [Aubone Tennant](https://www2.billforward.io/blog/author/aubone-tennant)  | Oct 16, 2020 |

If you run a subscription business that cannot bundle or tailor its services/products, you’re going to miss out on revenue opportunities.

[![Revenue recognition and how to measure it for your SaaS](https://www2.billforward.io/hs-fs/hubfs/Stock%20images/Financial%20paper%20charts%20and%20graphs%20on%20the%20table.jpeg?width=767&name=Financial%20paper%20charts%20and%20graphs%20on%20the%20table.jpeg)](https://www2.billforward.io/blog/revenue-recognition-and-how-to-measure-it-for-your-saas)

#### [Revenue recognition and how to measure it for your SaaS](https://www2.billforward.io/blog/revenue-recognition-and-how-to-measure-it-for-your-saas)

by [Aubone Tennant](https://www2.billforward.io/blog/author/aubone-tennant)  | Oct 06, 2020 | [Revenue recognition](https://www2.billforward.io/blog/tag/revenue-recognition)

Accurate revenue recognition has always been important. It reflects the true extent of revenue earned during a specific period. It also gives...

[![Building Vs Buying your Billing Platform | Billforward](https://www2.billforward.io/hs-fs/hubfs/Stock%20images/Blog%20image%202.png?width=767&name=Blog%20image%202.png)](https://www2.billforward.io/blog/building-vs-buying-your-billing-platform)

#### [Building Vs Buying your Billing Platform | Billforward](https://www2.billforward.io/blog/building-vs-buying-your-billing-platform)

by [Aubone Tennant](https://www2.billforward.io/blog/author/aubone-tennant)  | Sep 25, 2020 | [Product](https://www2.billforward.io/blog/tag/product)

For most businesses, when you have a great product, the next highest priority is to monetise it as effectively as possible. That's why billing is so...

[![Chargify Alternative - Chargebee vs Billforward | Billforward](https://www2.billforward.io/hs-fs/hubfs/austin-distel-goFBjlQiZFU-unsplash%20(2).jpg?width=767&name=austin-distel-goFBjlQiZFU-unsplash%20(2).jpg)](https://www2.billforward.io/blog/chargebee-vs-billforward)

#### [Chargify Alternative - Chargebee vs Billforward | Billforward](https://www2.billforward.io/blog/chargebee-vs-billforward)

by [Aubone Tennant](https://www2.billforward.io/blog/author/aubone-tennant)  | Sep 22, 2020 | [Subscription Management](https://www2.billforward.io/blog/tag/subscription-management)

Here at Billforward, we take a long term approach to customer success. That means making sure that we can solve our customers’ billing problems...

[![Billforward or Stripe Payments? Pros and Cons of each platform](https://www2.billforward.io/hs-fs/hubfs/Blog%20Images/2021/2102/Reposts/Man%20using%20his%20phone%20while%20using%20a%20billing%20platform.png?width=767&name=Man%20using%20his%20phone%20while%20using%20a%20billing%20platform.png)](https://www2.billforward.io/blog/pros-and-cons-of-billforward-vs-stripe-billing)

#### [Billforward or Stripe Payments? Pros and Cons of each platform](https://www2.billforward.io/blog/pros-and-cons-of-billforward-vs-stripe-billing)

by [Aubone Tennant](https://www2.billforward.io/blog/author/aubone-tennant)  | Aug 28, 2020 |

For many online businesses, Stripe Payments and Stripe Billing is the natural choice for subscription management and taking card payments. But before...

### Let’s Get Started

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